January 14, 2021

DoosanBobcat Ainstein 400x275Doosan Bobcat North America announced a strategic equity investment with Ainstein AI, a radar technologies company, to help develop next-generation radar sensor systems for Bobcat equipment.

“Radar sensor technology is a key component of our innovation accelerated strategy and ensures Bobcat provides the most productive machinery on any worksite,” said Joel Honeyman, vice president of global innovation at Doosan Bobcat. “Radar will enhance equipment performance and provide our customers with optimal productivity and the ultimate operator experience through sensor technology. Our investment with Ainstein allows us to work more closely to provide numerous solutions to our customers.”

The two companies first announced a strategic partnership in June 2020 to help identify forward-looking solutions to help equipment owners and operators maximize productivity, efficiency, and safety through innovation and technology. The latest collaboration will help create next-generation radar sensor solutions to detect objects on job sites when using Bobcat equipment. The radar system developed by AInstein collects object position data, including range, azimuth, elevation, and Doppler information, to provide real-time alerts to operators. This is done through a combination of mmWave radar, sensor fusion, and artificial intelligence, Ainstein said. The technology will enable obstacle avoidance solutions and future technologies to support autonomous operations, the company added.

“The investment from Doosan Bobcat is a validation of our technology and leadership position in next-generation sensor development,” said Andrew Boushie, vice president of strategy and partnerships at Ainstein. “We are so thrilled to work with a strong, internationally recognized brand like Bobcat. Together, we can advance technology that will benefit our companies and industry.”

Founded in 2015, Lawrence, Kansas-based Ainstein develops radar technologies for customized solutions for autonomous drones, advanced driver-assistance systems, autonomous vehicles, and IoT applications. Doosan Bobcat North America is a global manufacturer of construction, agriculture, landscaping, and grounds maintenance equipment, attachments, and services.